Privacy Policy

1. Introduction

BagUp ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.

By using BagUp, you consent to the data practices described in this policy. If you do not agree with this policy, please do not use our services.

2. Information We Collect

2.1 Personal Information

When you register for an account, we collect:

• Name and email address
• Date of birth and age
• School name and graduation year
• Sport(s) and position(s)
• Parent/guardian information (for users under 18)

2.2 Athletic Performance Data

To calculate your Bag Index, we collect:

• Sport-specific statistics (points, assists, yards, batting average, etc.)
• Athletic achievements and awards
• Team and league information
• Game and season performance data

2.3 Social Media Information

With your permission, we may collect:

• Social media follower counts (Instagram, TikTok, Twitter/X, YouTube)
• Engagement metrics (likes, comments, shares)
• Content posting frequency

2.4 Academic Information

Optionally, you may provide:

• GPA and academic standing
• SAT/ACT scores
• Extracurricular activities

2.5 Usage Data

We automatically collect information about how you interact with our Service, including IP address, browser type, device information, pages visited, and time spent on the platform.

3. How We Use Your Information

We use your information to:

• Calculate Your Bag Index: Our proprietary algorithm analyzes your data to generate your NIL valuation score.
• Provide AI-Powered Features: Generate personalized training plans, scenario analysis, and recommendations.
• Enable Comparisons: Benchmark your performance against professional athletes and peers.
• Improve Our Services: Analyze usage patterns to enhance the platform.
• Communicate With You: Send service updates, newsletters, and promotional materials (with your consent).
• Process Payments: Handle subscription billing through our payment processor.
• Ensure Security: Detect and prevent fraud, abuse, and security threats.

4. Data Sharing and Third Parties

We may share your information with the following third parties:

4.1 Service Providers

• Stripe: Payment processing for subscriptions. Stripe's privacy policy applies to payment data.
• OpenAI: Powers our AI Trainer feature. Conversations may be processed by OpenAI's API.
• Google AI: Used for certain AI-powered features including player card generation.
• Cloudinary: Image hosting and processing for profile photos and player cards.

4.2 Analytics Providers

We use analytics services to understand how users interact with our platform. These services may collect anonymous usage data.

4.3 Legal Requirements

We may disclose your information if required by law, court order, or government request, or to protect our rights, property, or safety.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. Specifically:

• Account data is retained until you request deletion.
• Bag Index calculation history is retained for tracking progress over time.
• Payment records are retained for 7 years for legal and tax purposes.
• Usage logs are retained for 2 years for analytics and security purposes.

6. Your Rights

You have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate or incomplete data.
• Deletion: Request deletion of your personal data (subject to legal retention requirements).
• Portability: Request your data in a portable format.
• Opt-Out: Unsubscribe from marketing communications at any time.

To exercise these rights, contact us at privacy@bagup.com or through your account settings.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform.

7.1 Types of Cookies We Use

7.2 Managing Cookies

You can control cookies through:

• Our cookie consent banner when you first visit the site.
• Your browser settings to block or delete cookies.
• Third-party opt-out tools for analytics cookies.

Note: Disabling essential cookies may prevent certain features from working properly.

8. Children's Privacy

BagUp is designed for high school athletes, which may include users under 18 years of age. We take special precautions to protect minors:

• Users under 13 are not permitted to create accounts (COPPA compliance).
• Users ages 13-17 require parental/guardian consent for account creation.
• Parents/guardians can access, modify, or delete their child's data through their parent account.
• We do not knowingly collect data from children under 13.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

• Encryption of data in transit (HTTPS/TLS).
• Secure password hashing.
• Regular security audits and updates.
• Access controls and authentication requirements.
• PCI DSS compliance for payment processing (handled by Stripe).

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for any international transfers in compliance with applicable data protection laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: